44 Minutes To Four

Manchester-based Ceeow returns with his latest visual installment '44 Minutes To Four' taken from 'The Garden' album which was released in November 2020. The song is a musical interlude on the album, bridging the momentum between funky upbeat hip-hop track 'Issa Vibe' and the silky lead single '3Sixteen'. The video poses a dramatic one-take following an alluring love story featuring Ceeow himself, complementing the smooth, down-tempo track.

Speaking on the visuals, Ceeow said:

“For the video I wanted to portray something that felt dramatic. I wanted it to feel like a scene from Godfather II the musical. The one-take nature of the song I wanted to reflect in a one-take motion in the video. I added in context shot for the additional texture by allowing the viewer to abstractly build an image of the relationships in the video.”

The self-directed video was pieced together alongside Ceeows friend who is a student at Manchester film school. Proving that he is a multifaceted artist, Ceeow turns his attention to creating new music set for release later this year.