Not Ur GF

Uploaded by Loup Ent on 2020-02-05.

Etta Bond reunites with respected producer Raf Riley for her unique brand of vampiric kisses this Valentine's Day with acid bubble gum single ‘Not Ur GF’. It re-confirms what we already knew we loved about her - wild but not stupid, emotional but not naval gazing, and tbh ‘acid’ & ‘bubble gum’ are the only words I can find to aptly describe this track. It’s a lane totally open and when injected with Etta’s trademark poison irony, makes for a much-needed dose of sweet sadistic surrealism. 

The vocal never feels forced, and whilst Etta’s subject matter is often love & sexuality, it is the nuance of the demi - emotions that splinter off of those subjects, including humour, that I enjoy. Everyone’s Favourite’s beautifully animated video instantly reminded me of some of the weird shorts by Sophie Koko Gate, delectably violent, drenched in sugar.

My musical relationship with Etta Bond is fresh. I recently saw her at an intimate show performing with SiR, last summer at Cross The Tracks festival and supporting Kojey Radical’s headline show at KOKO. Every time I have seen her perform I am always pleasantly surprised at finding my impenetrable nonchalance melted.