Won’t Let You Down

Birmingham hip hop artist Sugarae is back with Won’t Let You Down, a high energy anthem celebrating family, resilience and self belief. Inspired by the birth of his son, the track is a personal promise wrapped in stadium sized confidence, with punchy drums, subtle rhythmic twists and bold brass synths that make you feel unstoppable. Fully written, performed, produced, engineered and mastered by Sugarae himself under his shdwsound alias at Pirate Studios, the song lands with authenticity and focus. The standout lyric “I’ve got everything I need now, my daughter and my son’s here” perfectly captures the joy and motivation behind the track.

Sugarae’s journey from early grime instrumentals on radio in his teens to BBC Music Introducing support, McDonald’s in store playlist placements and steady Brum Radio airplay shows his evolution while staying true to hip hop and R&B roots. Following his 2022 mixtape Closer Than You Think, singles Competition and No Remorse, and the Lost and Found archive release, Won’t Let You Down is a triumphant family fueled declaration. Influences include Chip, PartyNextDoor, Drake, Tyla, Tems and Dave.